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ZERO360 is a free, comprehensive patient support service to help patients and their families navigate insurance and financial obstacles to cover treatment and other critical needs associated with cancer.

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Launched in 2021, the We’re Not Gonna Take It campaign is a national education effort to raise awareness about prostate cancer. Jay Jay French, who you may know from the heavy metal band Twisted Sister, is a prostate cancer survivor and spokesperson for this campaign. Motivating men and their caregivers to learn about prostate cancer risk factors and, if diagnosed, understanding available treatment options is what We’re Not Gonna Take It is all about!

This campaign is brought to you in collaboration with Bayer.

We're Not Gonna Take It Podcast

The We’re Not Gonna Take It podcast is hosted by Jay Jay French and features intimate conversations between the rockstar and special guests who have also been impacted by prostate cancer to discuss their disease journeys.

Below are two of our most recent episodes featuring William King of the Commodores and Rob Halford of Judas Priest.

Watch and download other episodes of the We’re Not Gonna Take It podcast below.

Full Episodes

Take the Truth or Twisted Quiz

Test your prostate cancer knowledge by taking our “Truth or Twisted?” quiz to separate the fact from fiction around the disease.


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In the News
Jay Jay was the Mission Speaker at ZERO’s New York City Run/Walk in September 2022. The annual event brought together prostate cancer patients, survivors, caregivers and families and raised more than $136,000.
Jay Jay was the Mission Speaker at ZERO’s New York City Run/Walk in September 2022. The annual event brought together prostate cancer patients, survivors, caregivers and families and raised more than $136,000.
In March of 2022, Jay Jay did double duty as the keynote speaker of the ZERO Prostate Cancer Summit and host of ZERO’s Bold for Blue Awards. The Summit is ZERO’s annual education and advocacy event.
In March of 2022, Jay Jay did double duty as the keynote speaker of the ZERO Prostate Cancer Summit and host of ZERO’s Bold for Blue Awards. The Summit is ZERO’s annual education and advocacy event.
In February 2022, Jay Jay hit the runway during New York City’s Fashion Week to take part in the annual Blue Jacket Fashion Show, an event that raises funds and prostate cancer awareness.
In February 2022, Jay Jay hit the runway during New York City’s Fashion Week to take part in the annual Blue Jacket Fashion Show, an event that raises funds and prostate cancer awareness.
In November 2021, Jay Jay and his wife, Sharon talked about tackling prostate cancer as a couple during ZERO’s National Caregiver Month campaign.
In November 2021, Jay Jay and his wife, Sharon talked about tackling prostate cancer as a couple during ZERO’s National Caregiver Month campaign.
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This campaign was developed in collaboration with Bayer.