Colleen Wood Vice President, Marketing ZERO Prostate Cancer Colleen Wood serves as Vice President of Marketing at ZERO Prostate Cancer, where she leads the organization's integrated marketing strategy to elevate the brand, expand awareness, promote early detection, and advance health equity. An accomplished marketing executive, she brings more than 25 years of experience driving growth, building brands, and leading high-impact marketing initiatives for nationally recognized nonprofit, e-commerce, and financial services organizations.Prior to joining ZERO, Wood served as Senior Director of Response Marketing at the National MS Society, where she led integrated fundraising and donor engagement strategies. She also held executive marketing leadership roles at Avantax Wealth Management and Susan G. Komen, leading brand transformation, demand generation, CRM strategy, and integrated marketing programs that increased revenue, strengthened engagement, and delivered measurable business results.Known for combining strategic vision with data-driven execution, Wood has built a career developing innovative marketing programs that accelerate organizational growth while deepening connections with customers, donors, and stakeholders. At ZERO, she oversees brand, digital marketing, content, and communications to increase awareness, expand access to life-saving prostate cancer education and screening, and help eliminate disparities in prostate cancer outcomes.
Colleen Wood serves as Vice President of Marketing at ZERO Prostate Cancer, where she leads the organization's integrated marketing strategy to elevate the brand, expand awareness, promote early detection, and advance health equity. An accomplished marketing executive, she brings more than 25 years of experience driving growth, building brands, and leading high-impact marketing initiatives for nationally recognized nonprofit, e-commerce, and financial services organizations.Prior to joining ZERO, Wood served as Senior Director of Response Marketing at the National MS Society, where she led integrated fundraising and donor engagement strategies. She also held executive marketing leadership roles at Avantax Wealth Management and Susan G. Komen, leading brand transformation, demand generation, CRM strategy, and integrated marketing programs that increased revenue, strengthened engagement, and delivered measurable business results.Known for combining strategic vision with data-driven execution, Wood has built a career developing innovative marketing programs that accelerate organizational growth while deepening connections with customers, donors, and stakeholders. At ZERO, she oversees brand, digital marketing, content, and communications to increase awareness, expand access to life-saving prostate cancer education and screening, and help eliminate disparities in prostate cancer outcomes.
